Want to go to the Olympics, the World Cup or the Superbowl, and you’re told all the tickets are sold out?

Remember, there’s a huge difference between a ticket that’s booked and one that is blocked. The key is finding out which company or group controls those blocks, it could be an Olympic organizing committee, or a particular team, or an advertiser.

Reach out to them and let them know that if their block doesn’t fully fill, and this applies to hotel rooms as well, that you’ll be willing to buy that ticket or room at the last minute. Remember, they’ve already paid for it!

You might be surprised when that ticket or hotel room materializes at the last minute, at a discount.