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Travel Tip: Hotel Satisfaction Grows, But Why?

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There’s been some good news for the hotel industry, and there’s a way to make that kind of information work for you. An annual study from J.D. Power and Associates analyzed guest satisfaction in hotel stays. And the numbers are up for the first time in years.

It all comes down to customer service. A growing economy means hotels hiring more staff and improving services, which means they’re accounting for more than just the bottom line.

In fact, the more staff members you interact with, the more likely you are to be satisfied.

The problem is, automated services are becoming more available, so it may be up to you to seek out that human element. That can mean calling the hotel ahead of time to get tips and local advice; or, if you’re a frequent guest, building a relationship with the general manager or director of sales to get the best service.

And those who picked a hotel solely on price were less likely to be satisfied.

As for which hotels scored the best, it’s not just the most expensive hotels. You definitely want to pay attention to brands like Homewood Suites, Kimpton Hotels, and the Holiday Inn.

For more information, visit the Hotels & Accomodations archives.

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