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American Airlines Exclusive: CEO on Rebranding & What’s Next

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American Airlines CEO Tom Horton sits down with Peter for an interview that goes beyond this week’s rebranding and looks ahead at what’s to come for the airline. As a result of restructuring and the airline’s current efforts, Horton feels that the airline is now poised to succeed. American is an iconic brand and through each step of the rebranding and redesign, Horton explains he’s been focused on actions that he considers best for the airline and its legacy.

Watch this exclusive extra from Peter’s CBS This Morning report to hear Horton’s vision for the airline’s future.

Check out Peter’s full American Airlines report that was seven months in the making with top-down, insider access from the pilots and flight attendants to the airline’s CEO.

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